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Home Cryptocurrency

companies turn to bitcoin to boost share price

SCRYPTO MAGAZINE by SCRYPTO MAGAZINE
February 5, 2025
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companies turn to bitcoin to boost share price
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Software program business-turned-bitcoin hoarder MicroStrategy is inspiring a bunch of firms to purchase the cryptocurrency and maintain it of their company treasuries, in a manoeuvre aimed toward boosting their flagging share costs.

Pharmaceutical firms and advertisers are amongst 78 listed firms world wide which might be following the US group’s instance in shopping for the cash to carry rather than money, in response to knowledge from crypto safety firm Coinkite.

MicroStrategy’s founder Michael Saylor has made bitcoin his firm’s major treasury reserve with an aggressive shopping for spree since 2020. Saylor believes bitcoin’s worth will maintain rising, saying: “We’re going to Mars.”

Having strapped its share worth to the fortunes of bitcoin, MicroStrategy is now the world’s largest company holder.

Up to now six months its share worth good points have even outstripped these of the cryptocurrency, and its $87bn market capitalisation is almost double the worth of its bitcoin holdings. It additionally had $46mn in money and money equivalents on the finish of September.

“Success breeds imitators,” stated Mark Palmer, senior fairness analysis analyst at analysis and funding banking agency The Benchmark Firm.

“Corporations which have seen their inventory battle . . . actually because their enterprise fashions aren’t notably compelling within the eyes of many buyers, they’ve opted to comply with MicroStrategy’s lead,” he stated.

This yr bitcoin hit a file excessive above $109,000 as merchants celebrated US President Donald Trump’s promise to make the US the world’s bitcoin superpower.

In an government order in January, he arrange a working group to judge making a nationwide digital belongings stockpile, whereas the US securities regulator has made it simpler for monetary establishments to custody crypto tokens.

Saylor too has accelerated his firm’s bitcoin purchases and in November laid out an bold three-year objective to raise $42bn in debt and fairness to fund extra shopping for.

Line chart of Share price, $ showing Microstrategy's stock goes stratospheric amid bitcoin buying frenzy

KULR Know-how, a US small cap inventory whose thermal vitality administration merchandise are utilized by Nasa and the US Navy, stated in December it will comply with MicroStrategy’s mannequin.

“It’s positively a Michael Saylor inspiration,” stated Michael Mo, chief government of KULR. “I had a dialog with my board and we jumped into the bitcoin treasury reserve technique in parallel with our working enterprise.”

Mo, who plans to spend as much as 90 per cent of the corporate’s surplus money on shopping for bitcoin, stated he believes in “the bitcoin philosophy”.

Whereas some shareholders questioned if the brand new coverage would distract from the corporate’s primary enterprise, it additionally helped herald a brand new set of crypto-friendly buyers, he stated.

KULR has since purchased 510 bitcoin, equal to about $51mn. Its shares, which had languished over the previous yr or so, had virtually quadrupled by late December, and are nonetheless up round 50 per cent because it stated it will purchase the cash.

Line chart of Share price ($) showing KULR Technology's stock surges on bitcoin buying exuberance

Some, like MicroStrategy, are tapping buyers for funds with the intention of shopping for bitcoin. This week, continual illness detection firm Semler Scientific stated it had purchased 871 bitcoins for $88.5mn utilizing a convertible bond issued in January, and after monetising an funding. Its shares have soared round 120 per cent since adopting the cryptocurrency as its “major treasury asset”.

Japanese firm Metaplanet — dubbed “Asia’s MicroStrategy” — final yr switched from creating inns into changing into a “bitcoin treasury firm” and has been rewarded with a greater than 2,000 per cent share worth rise. Final month it introduced plans to boost ¥116bn ($750mn) in new shares to be able to add to the 1,762 bitcoins it holds.

Others see shopping for bitcoin as a possibility to navigate extra urgent points. OneMedNet, a microcap US healthcare knowledge firm, started shopping for bitcoin final July to combat again towards what it noticed as quick sellers miserable its inventory.

“Usually the way in which you defend towards [short sellers] is growing income, which we’re very actively within the strategy of doing,” stated Jeffrey Yu, founding father of OneMedNet. Nonetheless, bitcoin “has doubtlessly limitless upside and is one other software [to increase revenue]”, he added. The corporate’s share worth has risen round 20 per cent because it started its purchases final summer season.

To boost the funds for the purchases, OneMedNet raised $4.6mn in a personal placement.

“Bitcoin is like kryptonite for the quick sellers,” stated Brian Estes, chief funding officer at Off The Chain Capital, an funding supervisor which participated within the placement. “[You can] scare out the shorts with bitcoin.”

Saylor is a distinguished driver in encouraging different firms to comply with his lead, even operating a Bitcoin for Companies convention — and invited Mo to his New 12 months’s eve social gathering in Miami.

Line chart of Share price (¥) showing Metaplanet's shareholders cheer its bitcoin purchases

A number of asset managers, together with Bitwise, have lodged applications with US regulators for permission to launch inventory market funds that observe firms with huge bitcoin treasury holdings.

Corporations holding the cash are additionally benefiting from a change to US accounting guidelines. The Monetary Accounting Requirements Board stated that bitcoin must be measured at truthful market worth on an organization’s steadiness sheet and counted as web revenue.

Carmaker Tesla, a longtime bitcoin holder, final month reported a $600mn mark-to-market revenue enhance from the token underneath the brand new requirements.

“That mark-up flows by means of your revenue assertion and . . . might enhance your earnings per share if it goes up,” stated Estes, who’s “actively knocking on doorways” to search out different firms prepared to take investments to be able to purchase bitcoin.

However making bitcoin a major treasury asset modifications the character of the corporate, stated The Benchmark Firm’s Palmer. “Zombie firms” utilizing bitcoin to prop up their share costs imply “an organization’s working enterprise is successfully a facilitator of the bitcoin acquisition technique”, he stated.

The technique additionally depends on bitcoin retaining its worth. If it crashes, executives admit the fallout might be destabilising.

“It’s positively a risky asset,” Mo admitted. He added that holding US Treasuries is “positively safer”, however, on condition that his agency isn’t utilizing debt to purchase bitcoin, “I believe that we’re structuring our treasury technique such that we are able to face up to this type of volatility.”

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