Michael Saylor’s newest push to regular Bitcoin holders arrived as markets wobbled this week. A 15-second clip and a recent company purchase had been timed intently, and each landed whereas buyers had been nonetheless digesting a pointy pullback that pushed Bitcoin close to $102,000 earlier than a rebound.
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Saylor Points Viral Warning
Based on a brief cinematic video titled “Don’t Feed The [Bitcoin] Bears,” Saylor used a playful metaphor — “Ursus Bitcoinius, the Bitcoin Bear” — to induce holders to not reward bearish chatter.
Based mostly on experiences, Strategy, previously MicroStrategy, additionally introduced a purchase order of 220 BTC for about $27.2 million. That transfer was offered as proof the corporate stays dedicated to its crypto holdings. Technique’s complete was reported at 640,250 BTC, valued at roughly $71.40 billion.
Don’t feed the ₿ears.pic.twitter.com/y57k5XGepj
— Michael Saylor (@saylor) October 15, 2025
Market Strikes After Commerce Shock
Markets had slipped earlier after renewed US-China trade tensions. The drop compelled liquidations and rattled merchants. Bitcoin later recovered to about $111,500, however worry lingered.
The broader crypto market cap held close to $3.8 trillion. Ether traded previous the $4,100, BNB at $1,180 and Solana above $190. Dogecoin outpaced many majors with a 5% acquire on the day and a 20% rise for the week.
On-Chain Notes And Sentiment Readings
On-chain analysts stated the pullback seemed orderly. Based mostly on experiences from CryptoQuant, the sell-off was a managed deleveraging fairly than a panic exit.
Sentiment trackers provided blended alerts; the Concern & Greed index sat close to 37, whereas some threat measures confirmed readings nearer to 34.
“The bears appear to have had their fill,” FxPro’s Alex Kuptsikevich stated. That remark mirrored a view that draw back strain could also be easing, however it didn’t imply threat had vanished.
Why The Video And Purchase Matter
The mixed message — public morale enhance plus a purchase — is designed to shore up confidence. Technique’s purchases act as each an funding and a message to shareholders, who watch firm holdings intently.
Studies present many merchants now defend the $109,000–$110,000 vary as a makeshift base that shaped again in August.
Analyst Views And What To Watch Subsequent
Merchants and analysts are watching headlines tied to geopolitical tensions and any recent liquidation knowledge. If threat aversion grows once more, costs might take a look at decrease ranges.
Conversely, regular shopping for and calmer macro information might help continued positive factors. Liquidity in futures markets and the tempo of recent inflows shall be key variables.
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Public Indicators
Saylor’s video received consideration. So did the 220 BTC buy. Each had been public alerts aimed toward pushing sentiment away from worry.
The episode seemed like a response to short-term turbulence fairly than a definitive finish to broader dangers.
Traders will probably deal with the actions as one piece of data amongst many as they resolve whether or not so as to add or wait.
Featured picture from Unsplash, chart from TradingView