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‘Altseason for TradFi’ Underway As Investors Look To Rotate Profits Into Riskier Bets: Bitwise CIO Matt Hougan

SCRYPTO MAGAZINE by SCRYPTO MAGAZINE
July 30, 2025
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‘Altseason for TradFi’ Underway As Investors Look To Rotate Profits Into Riskier Bets: Bitwise CIO Matt Hougan
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The chief funding officer of crypto asset administration agency Bitwise, Matt Hougan, says conventional finance (TradFi) corporations are on the hunt for larger returns within the cryptocurrency area.

In a brand new interview on The Wolf of All Streets, Hougan says that after making “tons of cash” in Bitcoin exchange-traded funds (ETFs), TradFi companies are actually searching for different alternatives within the trade.

“They made all this cash. All this cash flowed into Bitcoin. The worth went up a 140%. And what are they going to do?

They’re going to rotate into like Kellogg’s [stock]? No, they’re going to rotate into Circle and Ethereum and treasury corporations. And now ETH treasury corporations. And now Solana treasury corporations…

It’s going to go all the best way. It’s altseason in TradFi for positive.”

The Bitwise CIO says the pattern of investing in crypto treasury corporations is in an early section. Based on Hougan, the pattern is barely going to speed up within the coming months.

“And I do know that’s counter to the media narrative, which appears like we’re peak bubble, we’re, you recognize, March 2000 within the web. However we’re not. We’re 1998. Like, individuals are nonetheless simply getting excited.

The quantity of circulation that comes via my inbox is unbelievable. And in case you’re bullish about crypto generically, why would you assume this pattern stops? If I feel Bitcoin goes to $200,000, do I feel this treasury pattern will increase or decreases? It’s virtually like a self-reinforcing loop till it will get overblown. And I don’t assume we’re there but.”

 

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