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Trump Media seeks to launch ‘Truth Social bitcoin ETF’

SCRYPTO MAGAZINE by SCRYPTO MAGAZINE
June 11, 2025
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Trump Media seeks to launch ‘Truth Social bitcoin ETF’
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The Trump household media firm is looking for to launch a bitcoin alternate traded fund in its newest push to capitalise on surging enthusiasm for digital currencies. 

Trump Media & Know-how Group, which runs the president’s most well-liked social media app Reality Social, introduced on Thursday that it had filed an software with US regulators to create the “Reality Social Bitcoin ETF”. 

The ETF might be operated by Florida-based Yorkville America Digital — an “America-first asset administration agency” — and can maintain bitcoin instantly, in keeping with a submitting with the Securities and Trade Fee. If permitted, shares within the fund might be listed on NYSE Arca, an ETF alternate.

Shares in TMTG, which trades beneath the ticker DJT, fell 8 per cent Thursday. Its losses accelerated within the afternoon because the president publicly feuded with Elon Musk.

The ETF’s launch comes because the worth of bitcoin has in latest weeks climbed above $100,000 amid a wave of optimism that the Trump administration is ready on making a digital asset-friendly regulatory framework to fulfil the president’s objective to make the US the “crypto capital of the world”.

But it surely joins a crowded area. There are dozens of spot bitcoin funds together with a $69bn BlackRock fund that was among the many first of its variety to debut when it launched in January 2024.

Trump, who as soon as mentioned bitcoin “looks as if a rip-off”, has repeatedly touted his $TRUMP memecoin and this month hosted a gala dinner for its largest holders, sparking waves of concern about potential conflicts of curiosity.

Inside days of getting into the White Home Trump moved to revoke Biden-era insurance policies geared toward curbing crypto danger, whereas the SEC — now run by crypto advocate Paul Atkins — has dropped a number of circumstances in opposition to crypto corporations.

Line chart of Share price ($) showing TMTG shares slipped on Thursday morning

In late Could, TMTG mentioned it will increase $1.5bn in recent fairness and one other $1bn by means of convertible bonds, the proceeds of which might be used to create a “bitcoin treasury”.

Every week later, the president’s sons Eric Trump and Donald Trump Jr informed a bitcoin convention in Las Vegas that transacting with cryptocurrencies was “cheaper”, “sooner”, “safer” and “extra clear” than fiat currencies.

“We’re very lengthy crypto,” mentioned Trump Jr., who sits on the board of TMTG. “It’s an enormous a part of every little thing that we do proper now.”

On Tuesday, he distanced himself and his household from the launch of a Trump-themed bitcoin buying and selling app, writing on social media website X that the Trump Group “has zero involvement” with that product. However he added that World Liberty Monetary, a cryptocurrency firm backed by Trump and his sons, “might be launching our official pockets quickly”.

Along with BlackRock, Constancy and Bitwise additionally function sizeable bitcoin ETF merchandise which have gained the belief of the institutional funding neighborhood, mentioned Dave Nadig, an unbiased ETF knowledgeable.

“I feel it’s terribly unlikely that merchandise like [Truth Social Bitcoin ETF] achieve long-term property,” Nadig mentioned.



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